---
title: Marketing and SEO: Shopify guides | Actorly
description: Helping shoppers find your store and come back to it. These guides cover search basics for a Shopify store, page titles and descriptions, redirects.
canonical: https://actorly.app/blog/category/marketing-and-seo
---

[← Blog](https://actorly.app/blog)

# Marketing and SEO

Helping shoppers find your store and come back to it. These guides cover search basics for a Shopify store, page titles and descriptions, redirects, email and social channels, and simple ways to see what is working, written for owners who do this work between everything else.

[All](https://actorly.app/blog)[Getting started](https://actorly.app/blog/category/getting-started)[Marketing and SEO](https://actorly.app/blog/category/marketing-and-seo)[Pricing, discounts and sales](https://actorly.app/blog/category/pricing-discounts-and-sales)[Apps and comparisons](https://actorly.app/blog/category/apps-and-comparisons)

GuideManage site links

Marketing and SEO

## [How to redirect a URL in Shopify](https://actorly.app/blog/how-to-redirect-a-url-in-shopify)

A URL redirect sends visitors from an old or broken link to a new, working page, ensuring you don't lose customers or search engine ranking.

Odera Joseph Echendu · Oct 19, 2026 · 9 min read