How to price products, run discounts and prepare a sale in Shopify without surprises. These guides cover discount codes and automatic discounts, why a code stops working, compare-at prices, prices in other currencies and markets, and the checks worth making before a big sale starts.
Pricing a product involves adding up all your costs to find a cost per unit, then adding a profit margin to set the final selling price.
Understand the crucial difference between the legally required EU Omnibus 30-day price history and your store's general change history.
A Shopify discount code can stop working if it expires, is deactivated, or its rules for products, customers, or usage no longer match the cart.